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Corporate Music - How to Compose with no Soul

Tantacrul · commentary · Watch on YouTube

Music theory, synthesis & productionSatire & parody

What it is

Composer Tantacrul explores how corporatism produces soulless background music, and how some companies use such music in propaganda-style campaigns. He composes several corporate styles to show their tropes, with some music theory along the way.

Why Hacker News recommends it

HN uses it as a go-to critique of bland corporate music and as a punchline whenever a slick corporate video appears.

  • 1 people recommended it
  • 1 different months
  • 0 strong recommendations
  • first 2019, last 2023

What HN commenters said

  1. “One of the better takes”

    One of the better explanations of bland corporate music.

    eurekin, 2021-02 · Recommendation · in “Free Music for Your Videos”

Excerpts from Hacker News comments, linked to the originals. Summaries and labels were written by a language model from those comments.

Topics: corporate music, music composition, music theory, advertising, satire

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