hackertube.io

How to Get Your First Customers | Startup School

Y Combinator · talk · Watch on YouTube

Startups & entrepreneurshipProduct, marketing & sales

What it is

A Startup School talk by YC partner and former Airbnb growth head Gustaf Alstromer on how startups get their first customers. It covers doing things that don't scale, founders learning sales, the sales funnel, and charging your first customer.

Why Hacker News recommends it

Commenters recommend the whole talk as practical, tactical advice for early customer acquisition and outbound sales.

  • 2 people recommended it
  • 2 different months
  • 1 strong recommendations
  • first 2023, last 2025

What HN commenters said

  1. “The entire video is really good actually I recommend watching the entire thing.”

    Whole video worthwhile for getting first customers.

    PUSH_AX, 2023-07 · Strong recommendation · in “Ask HN: What is your base template for first time communication with a prospect?”

  2. “YC videos (e.g. , , , etc)”

    Included among YC videos in an outbound sales reading list.

    jppope, 2025-12 · Recommendation · in “Ask HN: Resources to get better at outbound sales?”

Excerpts from Hacker News comments, linked to the originals. Summaries and labels were written by a language model from those comments.

Topics: startups, sales, growth, y combinator, b2b

Also recommended by the same people