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Do you know this guy? | Internet Explorer

internetexplorer · comedy · Watch on YouTube

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What it is

A two-minute Microsoft ad for Internet Explorer 10 in which a karaoke-style song addresses people who hate the browser. It is part of the "browser you loved to hate" campaign.

Why Hacker News recommends it

Cited in threads about IE's reputation as an example of Microsoft's self-aware, funny advertising.

  • 3 people recommended it
  • 2 different months
  • 0 strong recommendations
  • first 2012, last 2013

What HN commenters said

  1. “pretty clever for a long term hearts-and-minds strategy”

    Microsoft IE ad seen as clever long-term image building.

    sharkweek, 2012-12 · Recommendation · in “Microsoft's DroidRage Twitter campaign goes painfully wrong”

  2. “Their newest ads are pretty awesome.”

    Humorous IE10 ad as part of Microsoft's improved campaigns.

    mynameisvlad, 2012-12 · Recommendation · in “Microsoft's DroidRage Twitter campaign goes painfully wrong”

  3. “Interesting and funny video, regardless of if you think anything changed.”

    Funny Microsoft ad aimed at web developers.

    nwilliams, 2013-07 · Recommendation · in “Internet Explorer 11: “Don’t call me IE””

Excerpts from Hacker News comments, linked to the originals. Summaries and labels were written by a language model from those comments.

Topics: internet explorer, microsoft, advertising, browser wars, humor

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