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DollarShaveClub.com - Our Blades Are F***ing Great

Dollar Shave Club · comedy · Watch on YouTube

Product, marketing & salesStartups & entrepreneurship

What it is

Dollar Shave Club's low-budget launch ad, in which the founder jokes his way through the case for cheap mail-order razors.

Why Hacker News recommends it

HN holds it up as a great example of a funny, viral company video that frames the razor market well.

  • 3 people recommended it
  • 3 different months
  • 0 strong recommendations
  • first 2013, last 2016

What HN commenters said

  1. “If you want to see what a great example of the above is, consider”

    Example of a ridiculous, viral-style ad done well

    dvt, 2013-04 · Recommendation · in “Lawdingo: A Funny Ad For a Serious Business”

  2. “is absolutely amazing for how low budget it is”

    Low budget but effective brand video

    DiabloD3, 2015-06 · Recommendation · in “Dollar Shave Club Is Valued at $615M”

  3. “which is funny and fantastically frames the reality of the razor market.”

    Funny intro video framing the razor market

    aorth, 2016-07 · Recommendation · in “Dollar Shave Club and the Disruption of Everything”

Excerpts from Hacker News comments, linked to the originals. Summaries and labels were written by a language model from those comments.

Topics: dollar shave club, advertising, startup marketing, viral video, razors

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